I design. My AI builds. PageMotor holds it all up.
ElmsPark is a small personal practice in rural Wexford, taking on a handful of website commissions each year. Designed in conversation, built by a trained AI engine, finished by hand.
The method
A conductor. An instrument. A stage.
The web has spent twenty years getting heavier. More builders, more plugins, more bloat, more maintenance, more chaos. I went the other way.
My practice rests on three things.
PageMotor is the stage, a modern AI-friendly CMS that replaces WordPress without dragging its baggage forward.
A trained AI engine, developed and refined over the past two years, is the instrument that does the building.
I am the conductor, deciding what matters, shaping the work, and finishing by hand.
After forty-two years in the craft, and an agency that now runs itself without me, this is the most interesting place I have stood.
Kenn Jordan, Carrickbyrne studio.42
Years
in the craft.
The ultimate answer for websites, the internet, and everything.
Live work
Six liveoutcomes.
Three client commissions. Three proofs of my own method. All live on PageMotor, in public, right now.
01
s2l.online
Hasmukh Gajjar’s multi-language digital literacy site for South Africa.
Years of WordPress attempts that never launched.
One discovery session, an hour of his time, live.
Visit site →
02
Virtual Faith
Tony Mobley’s functioning church after fifty years in ministry.
Live worship over Zoom, prayer requests, volunteer ministries, donations, help.
For the homebound, the night-shift worker, the grieving parent, the rural believer without a local congregation.
Not a brochure.
Visit site →
03
1 Day 1 Project
Linda Fox’s coaching practice, twenty-six years in.
The discovery process found a product hiding inside the business she had not recognised.
Now qualifies leads and takes bookings while she is on her boat.
Replaced her 45-minute discovery call with three minutes of scrolling.
Visit site →
04
buildtheweb.site
An AI-driven website builder I designed and built. Clients answer a few questions about their business and the engine provisions a complete PageMotor site, ready to go.
A product, a tool, and a proof point in one.
Visit site →
05
voidculture.uk
A demonstration streetwear brand built to show what PageMotor can handle at a premium level.
Editorial photography, full collection and lookbook, product pages, and a confident brand voice, end to end.
Visit site →
06
elmspark.com
This site. Designed by me, built with the AI engine, running on PageMotor 0.8.3b in public.
The best proof I can offer is the one you are reading.
You are here
Commissions
Three waysto work together.
I take on a small number of projects each year. Each one shaped to the client, built in conversation, finished to a standard that only comes with time and attention.
01
Launchpad
A complete PageMotor website, designed with the client, built with my trained AI engine, finished by hand. The full EP Suite configured. A handful of commissions each year.
From £28,500
02
Autopilot
Automated maintenance, monitoring, self-healing. Not a human support plan. Human time is sold separately at premium rates.
From £495 per month, or £4,950 per year priced as ten months
03
Readiness Audit
A deep, evidence-led review of your live site: conversion, privacy and GDPR, accessibility, SEO, performance and security. Every finding reproduced on the real thing and independently double-checked, delivered as a private, interactive report and a 45-minute call. Five to seven working days. Credited in full against any commission within 90 days. The front door.
£1,800 fixed
The EP Suite
73 pluginsand counting.
Six of them matter most to prospective Launchpad clients. The rest run the infrastructure that makes PageMotor feel like a platform, not a beta.
EP Assistant
Run your site by talking to it. Plain-English changes through a chat that knows your pages, powered by Claude.
EP Email
Transactional email done right. SMTP transport, queue management, logging, deliverability monitoring.
EP Newsletter
Your list, your data, your sender reputation. No middleman taking a cut or holding it hostage.
EP Bookings
Appointments, classes, or consultations, handled without bolting on a third-party service.
EP GDPR
Compliance without the theatre. Cookie consent, data requests, retention policies, all grown up.
EP Analytics
Visitor insight without the creepy. Privacy-first, self-hosted, actually readable.
And 67 more keeping the lights on.
Browse the full suite →The heavy lifting is handled. What remains is the interesting part.
Common questions
What is ElmsPark?
ElmsPark is the personal web design practice of Kenn Jordan, working from a rural studio in Carrickbyrne, County Wexford. After forty-two years in the craft, and an agency that now runs without him, Kenn takes on a handful of website commissions each year. He designs and directs, a trained AI engine does the building, and PageMotor holds it all up.
What is the Readiness Audit, and what does it cost?
The Readiness Audit is the front door to ElmsPark, a serious first step rather than a casual enquiry. Over five to seven working days you receive a written report, a 45-minute call, and a clear-eyed view of what you are dealing with. It is £1,800, credited in full against any commission within 90 days. If we are a fit, we will both know within the hour.
Why start with an audit instead of going straight to a build?
Most rebuild projects go wrong in the first fortnight, because nobody stopped to look properly at what already exists. The audit is the antidote. It establishes the real state of your site and your goals before any commitment, so the build that follows is grounded rather than guessed.
What is PageMotor, and why build on it?
PageMotor is a modern, AI-friendly CMS that replaces WordPress without dragging its baggage forward: no plugin bloat, no endless maintenance, fast and server-rendered by default. It is also built to be read and acted on by AI, which is why this very site scores top marks for AI readiness. ElmsPark builds exclusively on PageMotor.
What makes a website “AI-ready”?
Two layers. The first is how well answer-engines can read and quote you: structured data, an llms.txt file, clean headings, and server-rendered content. The second is whether autonomous AI agents can act on your site: a discoverable API or MCP endpoint, and properly labelled forms. The Readiness Audit measures both, and hands you a plan to close the gaps.
Get in touch
Start withan audit.
Most rebuild projects go wrong in the first fortnight because nobody stopped to look properly at what already exists.
A Readiness Audit is the antidote.
Five to seven working days, a written report, a 45-minute call, and £1,800 credited in full against any commission within 90 days.