
Professional Profile
I have over 40 years of business experience in evaluating emerging technologies, recognising their influence on business strategies, and converting this knowledge into practical and award-winning applications.
With a successful track record of leading, motivating, and focusing creative and IT technical teams, I possess in-depth knowledge and understanding of Internet marketing (Pay per Click, Search Engine Optimisation) and Web 3.0 technologies (Social Media – YouTube, Facebook, Instagram & Twitter).
Professional Experience
ElmsPark Consultants
Digital Technologies Consultant
2005 – Present
Working as an independent consultant to private and public sector organisations across the UK, undertaking a wide range of business and technology consultancy, as well as ideas generation, usability testing and running ‘Creative Thinking’ workshops.
- Helped build the “We Are What We Do” name into a globally recognised brand
- Grew online presence from 50,000 to over 1 million users in under 18 months
Looking Good On Zoom
Owner
2021 – Present
Providing guidance on how to look and sound professional on Zoom or in any virtual meeting, enhancing presentation authority.
PicsBay Photography
Owner
2006 – 2019
Owned and ran a photographic agency with a team of London and South-East England based professional photographers. Commissioned to capture a range of corporate, social, public or private events.
- Designed and developed the branding and online e-commerce solution
- Established a recognized and respected name in event photography
Exposure Design Ltd
Director of Digital
2002 – 2004
Brought into the organisation to develop its online and digital offerings.
- Achieved over £500,000 revenue growth through new business generation and key account development within the first 10 months
- Managed innovative emerging technology solutions for blue-chip organisations
Foresight | Wheel
Digital Interactive Director
2000 – 2002
Managed the agency’s ability to offer innovative emerging technology solutions to a wide range of blue-chip organisations across various technologies and platforms.
- Evaluated emerging technologies and their influence on business strategies
- Converted knowledge into practical and creative applications
- Encouraged a client-centric, “value-add” approach within the agency
Associated New Media
Technical and Design Director
1999 – 2000
Brought into the organisation to develop its online and digital offerings.
- Managed a £3 million plus programme to provide a fully managed hosting solution for all ANM’s internet properties
- Recruited and built the technical and design teams
- Managed the design and development of ANM’s online presence
CompuServe | AOL
UK New Media Manager
1997 – 1999
Created a new on and off-line presence for the organisation during its transformation and re-branding process after AOL’s takeover.
- Managed the design and development of CompuServe UK/Europe online presence
- Re-designed CompuServe’s global brand and created guidelines for global usage
- Recruited and built the new media design team
Infobank
Creative Manager
1994 – 1997
Recruited to take the company forward through the development of new technology.
- Design, production and development of the Infobank brand
- Management of third party multimedia designers
- Developed one of the first B2B e-Commerce Procurement solutions
Screen Artists Limited
Design Director
1992 – 1994
Design and production of multimedia presentations for blue chip corporate clients.
- Created inspiring presentations on early PCs, breaking new ground in available technology
- 3D animation and video specialist
KNJ Productions
Director
1990 – 1992
Design and production of various presentation materials for major corporations.
- Produced 35mm computer graphic slide presentations
- Developed electronic diskette magazine in multiple languages
- Created computer graphics presentations for legal cases
Arthur Andersen & Co
Senior Computer Graphics Designer
1987 – 1990
Built and managed the computer graphics department.
- Designed 35mm computer graphic slide and multimedia presentations
- Managed projects and allocated work to other designers
Key Skills
- Emerging Technology Evaluation
- Business Strategy Development
- Team Leadership and Motivation
- Internet Marketing (PPC, SEO)
- Web 3.0 Technologies
- Project Management
- Creative Thinking and Innovation
- Multimedia Design and Production
- Brand Development and Management
- E-Commerce Solutions